THE NEXT GENERATION OF PERSONNEL PLANNING & CAREER DEVELOPMENT

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OXENDO - THE NEXT GENERATION OF PERSONNEL PLANNING AND CAREER DEVELOPMENT!

Wednesday, December 29, 2010

The Power of Personal Branding


What comes to mind when I mention these names?
-Louis Vuitton
-McDonalds
-Abrecrombie and Fitch
-Donald Trump

Immediately you picture and associate the Brand Identity with the person or a company with these names.
You can picture Louis Vuitton's LV logos.
You can see McDonald's logo and burgers
Abercrombie and Fitch shows you that they are all about sexy and good looking people and that's what you picture when you hear the name.
When hearing Donald Trump's name you automatically associate his name with real estate and wealth

Now ask yourself – what do people associate my name with? Find out what you're good at. If you are a a painter and have a specific style, try to use a small but recognizable element that people will recognize every time they see your paintings. When they hear your name, they will think about your signature style. Use the latest social media to promote yourself, donate 10% or more of the sales to  charity to have people buy your work at the same time do something kind. When using social media, make sure you use the same colors and picture ( or logo ) on every platform. It's important to have a consistent brand which you go by and represents you.
Build your personal brand on social media platforms. Do not be afraid to be different, do something exciting and special.
Behind every brand identity there is a strategy. Figure out your own strategy for your Personal Brand identity.
Consistency is crucial. Once you've defined your brand, keep it in the public eye as much as possible, be in the center of attention, interact with people that follow you on twitter and facebook etc.
You will continue to stand out, be successful and powerful.  Make sure you always fill out all the necessary information . If your pages are incomplete or empty, you will not be able to achieve a successful  Personal Brand Reputation.

On Oxendo you have the chance to start building your Personal Brand from the start, or refresh what you have created before by using the latest tools and color schemes to fit your Personal Brand, Your Identity, You. 

Sign up for free www.oxendo.com

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